From Eitan Shlomi, a colleague from Perion:

When I first joined Perion, I was given the project of QA for campaign planning. I struggled to understand the many database tables associated with this feature, as well as the complex queries generated by the AI team. It was a challenging start, but Alla was there for me. With incredible patience, she sat with me, explained each database table in detail, and guided me through the intricate queries, ensuring I truly understood how everything connected. Alla was not only highly professional and deeply experienced, but also exceptionally technical and incredibly helpful. Her support made a lasting impact on my ability to navigate campaign planning, and I will always remember her generosity in sharing her knowledge. More than just a colleague, she was a mentor—someone who took the time to teach with kindness. Her wisdom and guidance will never be forgotten.